Loloi Showcases New Collections During Summer Markets in Atlanta and Las Vegas

DALLAS (July 11, 2022) ― Loloi is unveiling four new rug collections within its Loloi and Loloi II lines during the Summer Markets in Atlanta and Las Vegas. The new collections will feature a breadth of styles and design assortments, ranging from muted, hand-woven neutrals to vibrant and printed collections – all in a range of price points, offering something for everyone.

Visitors to Loloi’s showrooms can also shop for and find the latest one-of-a-kind collections in wall art as well as rugs, pillows and poufs. The new Loloi rug collections debuting this summer include:

LOLOI

SOHO

Rugs in the Soho Collection have the same bustling energy as the New York neighborhood that inspired their name. Featuring abstract patterns flecked with earth, concrete, and pavement tones, the Soho Collection has a distinctly contemporary edge. Power-loomed in Turkey of 100% polyester pile, the Soho Collection is also Oeko-Tex® certified, ensuring the rug’s materials don't contain harmful substances.

LOLOI II

SORRENTO

Rugs in the Sorrento Collection feature an intricate pattern that creates a focal point in any room. Careful fading adds a warm, vintage quality that feels lived in without any actual wear and tear. Power-loomed in Turkey of 100% polyester pile, the Sorrento Collection is also Oeko-Tex® certified, ensuring the rug’s materials don't contain harmful substances.

FABIAN

Elegant and understated, the Fabian Collection modernizes diamond-shaped Moroccan rug motifs in two-tone greige and soft black. The rug’s careful construction features a darker undertone beneath the lighter pile, creating a subtle high-low texture that adds visual depth while feeling soft underfoot. Power-loomed in Turkey of durable polyester, an ideal material for high-traffic living rooms, bedrooms, and offices.

BOTANICAL

Romantic and maximalist, the Botanical Collection goes all-in on large-scale flowers with a poppy, vintage fabric style. These power-loomed area rugs are made of mixed materials in Egypt for both indoor and outdoor use, where all they need is a rinse with a hose to clean when needed.

Along with these new intros, Loloi will also showcase new and newly shipping collections introduced this Spring from its licensed lines with Amber Lewis, Carrier and Company, Chris Loves Julia, Justina Blakeney, Magnolia Home by Joanna Gaines, Rifle Paper Co. and ED Ellen DeGeneres.

For news, design inspiration and other updates from Loloi, connect via Instagram by following @loloirugs or online at LoloiRugs.com.

ABOUT LOLOI

Founded in 2004, Loloi has become a fashion leader specializing in medium- to high-end area rugs in every style category, and a premium producer of textiles. Under the expert direction of area rug veteran Amir Loloi, the company has been inducted into the ARTS Awards Hall of Fame, winning five ARTS Awards for “Best Rug Manufacturer” in 2010, 2011, 2015, 2016 and 2017, one in 2012 for "Best Outdoor Manufacturer," and one in 2013 for “Green Manufacturer.” Its eight America’s Magnificent Carpets Awards and three Atlanta Visual Display Awards for sophisticated showroom design attest to the company’s commitment to innovation and quality. Loloi is headquartered in Dallas, with to-the-trade showrooms located here. For more information, visit: www.loloirugs.com.

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Jennifer Green
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